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Monday 5 December 2011

Simple Rules of Business

Business in my eyes is pretty simple.

It's all about margins. You have to sell something for more than it costs you to purchase. If you do this, your business will be profitable, and the higher you can sell for than it costs you to purchase, the richer you'll be. However, this requires you to produce quality services and products, as only quality sells for a high price.

I was thinking today of an analogy. As humans we naturally look for good quality in products and services. We ALSO look for good quality in people. If a person doesn't have any good qualities, we naturally will devalue them in our minds. For example, if a person has no integrity, does not keep to their word, we will not trust them. If a person is very dominating, we will devalue them and maybe even resort to secretly swearing at them behind their backs. On the other hand, if a person is sweet, humble, caring, confident, assertive, kind, funny, a good communicator, trustworthy: naturally we will have HUGE value for them and a high opinion of them.

Let's think of another fictitious example. Say we always shop at M&S for our food and their quality is always excellent. Now let's suppose that on just one occasion, ONE OCCASION, we find the food we bought is mouldy. We may never feel like shopping at M&S again because there has been one occasion where they have not lived up to their values. Similarly, with human beings, all it takes is ONE OCCASION where we do not act with high quality, high morals, integrity and in the eyes of the other person we will have no value, no more trust left. All its takes is ONE OCCASION to lose all value.

What do we take from this? We must remember to do the right thing always, and not cut corners. It's easy to cut corners, its difficult to keep up quality. But remember this: quality sells for a high price, has a high margin, and ultimately leads to becoming rich...a bit like in business ;)

Download the free 120 Factors of Spiritual Development report today which lists all the qualities of a human being.

Sat Naam.

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